![]() ![]() “Today, 19 Crimes wines celebrate the rebellious spirit of the more than 160,000 exiled men and women, the rule breakers and law defying citizens that forged a new culture and national spirit in Australia,” the company stated. The brand plays off the “19 crimes” of the British Empire for which the penalty was “punishment by transportation” to Australia. John Boyle O’Reilly described a prison transport from Great Britain to a prison colony in Australia, from which the convict, also a poet, promptly escaped to America. Lesser-known faces also grace the brand’s bottles. The brand’s website touts another celebrity connection - a planned issue of a red blend and a “Cali Rose” connected to entertainer Snoop Dogg. Just like her creative collaborator and friend Snoop, Martha Stewart also embodies the spirit of 19 Crimes – disruption and culture creation,” stated John Wardley, Treasury Wine Estates vice president for brand marketing. Wine Innovations in both 20 for our first California wines with global icon, Snoop Dogg. “The release of 19 Crimes Martha’s Chard comes as the brand has experienced explosive growth, delivering the No. Treasury also owns Napa Valley-based brands Beringer, BV, Sterling and Stags’ Leap. ![]() Owned by investor funds managed by Neuberger Berman, one of the world’s leading employee-owned investment managers. Marquee Brands is a leading global brand owner and marketer. There’s no report of this fancy feature being implemented on Snoop’s labels, but I’m sure we could all make the case for a Snoop label rapping his greatest hits.Martha Stewart is the latest celebrity to be featured on Treasury Wine Estates’ 19 Crimes wine labels. Its label honors John O’Reilly, a rebel poet who fought for Irish freedom. The Austrailia-based 19 Crimes brand was the first winery to bring its labels to life through augmented reality, meaning that the people on the labels could talk to customers through an app. 19 Crimes Red Blend is a full, well-rounded wine with a generous complement of vanilla notes and chocolate flavors. "Snoop embodies the spirit of 19 Crimes–rule breaking, culture creating and overcoming adversity,” marketing vice president of the Americas for Treasury Wine Estates John Wardley said in an announcement. Snoop, obviously, wasn’t one of the convicts who built Australia, but his addition aims to bring a more modern-day element to the brand’s wine selection. The red wine blend includes 65 percent Petite Syrah, 30 percent Zinfandel, and 5 percent Merlot for $12 a bottle, according to Food & Wine. The wine is promoted as the brand’s first California wine and fittingly features Snoop's face on the label. Snoop Cali Red is the debut wine release of Snoop’s multi-year partnership with the Australian wine brand 19 Crimes, a line of wines that feature the "convicts-turned-colonists" who built Australia. Now, he has his very own vino coming out this summer. The renowned rapper collabed with Dunkin’ to make a sandwich, co-hosted a dinner party show with Martha Stewart herself, and even holds a Guinness World Record for mixing the world's largest gin and juice. Original, April 17, 2020: Snoop Dogg has really immersed himself in the food world. Palate: Fruit-forward notes of fresh raspberry, strawberry. ![]() A holographic version of him will then serve you some words of wisdom! Nose: Ripe strawberry notes along with delicate floral, rose petal aromas. With either of the Snoop wine labels, you can experience "Ask the Doggfather." All you have to do is go to on your phone, scan the label, and ask Snoop a question. Add it to your list of new wines to try ASAP! Oh, and if you need more convincing, the label on the bottle is part of 19 Crimes's “Living Wine Labels” augmented reality series. The wine is available in stores nationwide and on Drizly for around $12. I hope when you open a bottle of this wine you take a little mind trip to my Cali home. “We did it big with 19 Crimes Cali Red, so you know we had to do it again – and this time, I was thinking pink,” Snoop said in the release: “I can’t wait for everyone to sip on my Snoop Cali Rosé and bring those fresh feels from spring into summer and beyond. The release comes almost a year after their debut launch Snoop Cali Red, which was the top-selling wine innovation of 2020, according to a press release. On the prison ship, O’Reilly wrote a newspaper to keep his fellow convicts’ spirits up. The rosé is part of Snoop’s multi-year partnership with 19 Crimes, a line of wines inspired by the convicts-turned-colonists who built Australia. 19 Crimes Red Blend 19 Crimes Red Blend is a full, well-rounded wine with a generous complement of vanilla notes and chocolate flavors. ![]()
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